In a world where one viral post can make—or break—a business, this panel dives into the double-edged power of food influencers. Are they the key to skyrocketing visibility, or do they bring unrealistic expectations and chaos to the table? Hear from restaurateurs, marketers, and content creators as they unpack the real impact of digital fame on the dining experience.
Are cloud kitchens just a trend—or a game-changer for Egypt’s F&B industry? This session serves up a deep dive into how virtual kitchens are disrupting traditional dining, the opportunities they offer for growth and innovation, and the challenges that come with going digital in a food-loving culture.